At Duelbits, we’re proud to partner with athletes who embody authenticity, intensity, and a relentless commitment to excellence, and few represent that spirit better than Justin Gaethje. Known across the MMA world as one of the most electrifying fighters of his generation, Gaethje brings a level of heart, grit and competitive fire that aligns perfectly with the values we champion.
Fresh off his interim lightweight title win against Paddy Pimblett, Gaethje sat down with us to talk about his partnership with us, life outside the cage, his growing passion for golf content, and his thoughts on some of the biggest upcoming UFC betting matchups.
What made you want to partner with Duelbits?
“Duelbits came in with real enthusiasm and a real understanding of what I’m about. They weren’t trying to change anything about me or push me in a direction that didn’t feel natural. They just wanted to support what I’m already doing and be part of the journey. That matters to me. I like working with people who believe in me, who let me stay focused on fighting, and who bring good energy to the table. From the first conversation, it felt like a good fit, and so far they’ve been great on every level.”
How important is it for you to work with brands that align with your values?
“It’s huge. I don’t take on partnerships just to take them. I’ve turned things down before because they didn’t feel right. I want to work with people who respect the sport, respect the effort that goes into this, and understand the lifestyle. Fighting isn’t just a job, it’s everything. So if I’m going to represent a brand, it has to be something I’m comfortable standing next to. With Duelbits, the relationship has had a great start because they get that.”
When you’re not training or fighting, what kind of travel or downtime do you enjoy?
“I like keeping things simple. I enjoy getting outdoors, seeing new places and just stepping away from the noise for a bit. Good people, good food and a little peace and quiet, that’s all I really need. I’m not someone who needs a big schedule or a bunch of activities. If I can relax, breathe a little and enjoy where I’m at, that’s perfect for me. It helps me reset before I get back into the grind.”
One thing fans love is your golf content on YouTube. What do you enjoy about creating that kind of content?
“It’s just fun for me. Golf is something I genuinely love, and filming it lets people see a different side of who I am. Fighting is intense, it’s pressure, it’s all eyes on you. Golf is the opposite. I get to relax, compete a little, joke around and just be myself. Sharing that with fans has been a good time because they get to see me outside the cage, doing something I enjoy. It’s a cool balance to have in my life.”
Do you ever get competitive on the golf course, or is it more of a way to unwind?
“I’m competitive in everything I do, but golf humbles you fast. You can think you’re dialled in and then one swing brings you right back to reality. I try to enjoy it and treat it as a way to unwind, but yeah, if I’m playing with friends, I want to win. That’s just who I am. I don’t know how to turn that part of me off. But golf keeps me honest and keeps me patient, and I like that challenge.”
What motivates you at this stage of your career?
“Competition. That’s always been the thing. I want big fights, I want to test myself, and I want to earn my to more title fights. That’s what keeps me going every day. I’ve been in this sport a long time, and the fire is still there. I still love the grind, I still love the preparation, and I still love stepping into the cage and seeing what I’m capable of. As long as I feel that, I’m going to keep pushing.”
Your last three fights have been Fight of the Night. What is it that you think makes your style so exciting to watch?
“I think it’s just who I am. I don’t hold back. I move forward, I take risks, and I try to break people. Fans know I’m going to give everything I have every time I step in there. I’m not trying to coast or play it safe. I want to win, and I want to do it in a way that leaves no doubt. That’s always been my mentality, and I think that’s why people enjoy watching me fight.”
If there were no issues outside of the Octagon and you had the book, when would you like to fight Ilia Topuria?
“As soon as everything’s clear and the UFC gives the green light, I’m ready. I stay in shape yearround. If Ilia’s the guy, I’ll show up whenever they want. I’m not someone who needs a long runway. Give me a date and I’ll be there.”
Is there any possible way your next fight could be against anyone else?
“I’m not chasing anyone else. Ilia’s the fight that makes sense. But this is the UFC, things change fast. Injuries happen, schedules shift, opportunities pop up. Whoever they put in front of me, I’ll be prepared. But the plan, the focus, is Ilia, and I’ll be ready to take the call whenever it comes.”
Do you have any interest in a rematch with Max Holloway, particularly if he beats Oliveira and there are further issues for Ilia?
“Max is a legend and I respect him a lot. If that’s the fight the UFC wants and the timing lines up, I’d do it. But right now my focus is Ilia. That’s the fight that makes the most sense for me.”
Where does Paddy Pimblett rank among all the legends you've fought in your career?
“Paddy’s a talented guy, but I’ve fought the best lightweights of this era. He’s not in that category yet. He’s still got a lot to prove. He’s young, he’s improving, but he’s not on that level right now.”
Do you think there’s any chance you rematch with Paddy Pimblett?
“I don’t see that happening. I’m chasing the top of the division. A rematch with Paddy doesn’t make a lot of sense right now. I’m focused on the guys at the top.”
What’s your response to Dustin Poirier offering to come out of retirement for a trilogy fight?
“Dustin’s a warrior and I’ll always respect him. If he really wants to come back and the UFC wants that fight, I’d do it. But I’m focused on moving forward, not backward. I’ve got goals I’m chasing, and that’s where my attention is.”
